Engagement Scoring

Amplify your outreach and connect with constituents by configuring engagement scoring in Luminate Online. We’ll determine which engagement elements are most important for your campaign strategy. Then, we’ll help you configure engagement algorithms and create a plan for using engagement factors in your marketing and communications plans. With a strategy and technology in place to drive engagement in Luminate Online, you’ll be on the right path for constituent interactions.

How will I Use This?

• Identify constituents who are currently unengaged
• Re-engage with lapsed supporters
• Identify and clean-up constituent groups to support your data health